Redefining hospitality: Tech-enabled experiences for today’s traveler

The hospitality industry is in a constant state of transformation as traveler habits and demographics evolve. Guests today expect more than just a place to sleep—they’re seeking customized, convenient and enriching experiences that reflect their individual preferences and values.
Today’s travelers demand experiences that are:
Personalized: Personalization is a key driver of both guest satisfaction and spending. Modern travelers, especially younger generations like Gen Z, are willing to splurge on tailored experiences that feel meaningful. In fact, 52% of Gen Z guests say they will spend more on unique experiences, compared to just 29% of Baby Boomers. This shift highlights the importance of crafting experiences that go beyond the standard stay.
Wellness-driven: Travelers are no longer treating wellness as a luxury add-on—it’s now an expectation. Guests increasingly seek out amenities that promote relaxation and well-being, like plush beds, soft bedding and sound machines. Resorts that offer group fitness classes or spa services tend to have a strong appeal for travelers seeking added value in their stay.
“Bleisurely”: The lines between work and leisure—often referred to as “bleisure”—continue to blur. As a result, strong connectivity and tech integration are more important than ever. For some business travelers, having secure, reliable access to WiFi is a crucial factor when booking a hotel.
Convenient: Self-service options and low-touch convenience are becoming standard expectations, with 73% of guests more likely to choose hotels offering self-serve technology. The demand for minimal-contact interactions has never been greater.
With new trends emerging seemingly every day, staying ahead of “the next big thing” is essential for hotels looking to remain competitive and increase revenue. Regardless of the trend, hotels can cater to the needs of different traveler types through smart technology and digital innovations. The good news: you can cater to today’s travelers (and boost revenue potential) with the technology you already have in every guestroom—your TVs.
OnStream by DISH Business transforms your in-room TVs into a powerful tool to meet the needs of every traveler demographic. Regardless of their personal preferences, OnStream delivers VIP-like experiences and drives incremental revenue, all while keeping costs and complexity low.
The platform enables on-screen personalization that greets guests by name and a customizable user interface where hoteliers can promote amenities and deliver curated content. These kinds of thoughtful touches elevate every stay, helping to encourage repeat bookings.
Even better? OnStream works with your existing infrastructure, including non-Pro:Idiom TVs—no major rewiring or room downtime required. Ready to rise to the next generation of guest expectations? See OnStream in action at The Hospitality Show Booth #1025, or take a self-guided virtual tour of the platform today.
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Source: hotelbusiness.com